Posts in Design
The Psychology of Fonts

Just like other design elements, different font types convey different things. Choosing the font type to use for your website is just as important as choosing the colors. Each font type has a matching tone and personality, so it is important to carefully think about how you want people to perceive your business.

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DesignJoanne Whyte
11 more ways to keep your brand consistent

Keeping your brand consistent and monitored is one of the hardest things no matter what size your business is. You may have new people who come on board who aren't aware of the brand guidelines or you may work with a partner company who needs to use your logo but uses it incorrectly.

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DesignJoanne Whyte
BREAKING DOWN MOOD BOARDS

A mood board is something I use to collate all the research that has been collated to narrow in and focus on a look and feel. Its a visual explanation of what I think your project should look and feel like.

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DesignJoanne Whyte
My favourite project of 2016

2016 is over and a new year is beginning. I decided to reflect a little bit, and with my new site design I found myself starting at my portfolio remembering all the hard work that I put into each and every project, but which one was my favourite?

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DesignJoanne Whyte